My THIRD DECADE of successful service....                                                                            

  23rd Year

Don Calderwood
440-352-0393


Site Review: 
09/01/2010


(logo) Hawkeye Services, writers, editors, publishers, graphic designers, marketing support, logos, brochures, newsletters, advertising, web sites, creative services, corporate image programs, Ohio
Professional Copywriter, Producer, Designer
Website Service Provider
 ~ Marketing & Support Services ~
 




Where you are...
 
Security Industry Services

   HawkeyeServices.com

MAIN Website

Home  |  Experience-Background  |  Services - Samples  |  Working together... |  CLIENT Resources |  Inquiries

- Serving the U.S. - Cleveland Area, Ohio


Welcome to...


Hawkeye Services

 

Introducing a new security service or product? I can help significantly.
Info on this

 


  Client Letter

"I just wanted to let you know how very much I appreciate the fine work you've done for us. The brochure you designed and produced, from scratch, is nothing less than a first class job at an excellent price. Thank you. Your advice in every area we've discussed, even though you're not an expert in our field, has been right on target.
In fact, your creativity is evident in everything you've done, from logos to letters."

- - Peter Gray, CEO,
Gray Security, Inc.
professional service firm

Letter on file
 

 

 

 

 





 

 

 

 

 

 

 

 

 


  Client Letter

"It is our pleasure to endorse your services to our company. The brochures, letterhead, and newsletters
 that you have produced for us exceeded any expectations that we had.
We've had nothing but compliments on the quality and content of our brochure and newsletters."

- - Greg Oesch, Pres., 
21st Century Alarm/Data
Sales, Installation, and  Service Co.

Letter on file
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Hawkeye Services:
Endorsed Affiliate
Service Provider of
American Response Center,
a national, U.L. central station.
ARC Dealers receive "Best Price & Best Service"

00080900

    Special...

                    
Security Industry Services


Award Winning Services to the Security Industry

See AWARDS

(photo) Don CalderwoodIf you entered my website on this page,
be sure to see overall capabilities on the Home page, Experience page, Services, etc.; links above and below...

Services for the Security Industry for
manufacturers of security products,
distributors, dealers, service providers

- A introductory note from Don Calderwood
- Security involvements and security expertise deliver benefits
- A firm grounding in both worlds provides ease with vastly improved communications to clients, prospects, and significant other parties.


Background, Security Industry Involvement:  
  Much of my background lies in the advertising industry and in writing and publishing, mostly promotional in nature. However, many of my clients are in the security industry. How did this happen? For a number of years I was in the security industry directly (see "Narrative..." below). Through word of mouth, security associations, association with clients and their referrals, as well as by promotion, this involvement grew.  Security alarm dealers, private investigators, guard companies, security suppliers of both products and services, local and national, have benefited from my services in the last two decades (see these Narrative on security background [opens in a new window] - bio in brief or experience in some detail - security industry awards and comments from security clients are spread throughout this website).

Security is central:  While I am a generalist and not a specialist, professional security is a prime domain. I surely claim some special expertise in security as my experience spans both decades and various security industry segments, wide-ranging and diverse. Due diligence, covert operations, IR illuminators, IP surveillance, etc., aren't mysterious or new terms to me.  


"...the learning curve to explain a security business or operation is very, very short, saving time and money and much more."


A Primary Benefit:  One huge benefit this translates into for clients is this:  the learning curve to explain a security business or operation is very, very short, saving time and money and more. You can eliminate the excruciating frustration of trying to explain "security" and what you do to someone who looks at you like your speaking Greek. I listen very well, I pick things up very quickly, and "I get it" This translates into increased value and benefit.

What do I do for security organizations? I help you to communicate effectively with those critical to your success:  clients or customers, prospects, suppliers, others. I help you to create and maintain a positive, consistent, strong organizational identity, and to communicate, project, and reinforce it. I work with you to produce logos or icons, brochures, newsletters, websites, press releases, advertising, as well as other materials. Please see the list at right and my individual service pages, and know that we produce these for security.

Is the security industry different? Are there unique aspects to this industry that must be taken into account? You bet. With this special expertise I continue to serve many within the industry, and many who are outside of this industry, as well, as my client list clearly indicates. I invite you to contact me directly as to specifically how I may serve you.   Don Calderwood

Member beginning in 1985
Current member, ASIS International,
ASIS Cleveland Chapter
Newsletter of the Year Awards, multiple
Website of the Year Awards, multiple


 

 


 

For security organizations or companies, we work with you to produce:


- Organizational, company, or corporate IDENTITY, BRANDING

- Logos, icons, graphic representation

- Company materials

- Brochures

- Product or service sheets

 - Advertising

- Newsletters

- Press releases

PR backgrounders profiles, materials

- Professional websites, A to Z
 


Award-winning services? See Awards - many are for security organizations

Are you in the security industry? In the Midwest? In Ohio? Check out the
Security Industry Register
Scroll down or click > SIR

 

Security Industry Register

Use this valuable register to locate security sources in Ohio, plus. Security providers can list their organizations free with the Security Industry Register...
Check your listing...listings are free.


Previous NEWS:  Dec. 9th, 2004, a seminar for security providers was held at the ARC Annual Dealer Meeting, open to ALL security alarm dealers. Scroll down...

Program:  Here is what took place...
Open to all security alarm dealers and attendees
American Response Center's Dealer Meeting:
  "Dealing Effectively with The Coming Storm".
Dec. 9, 2004, Independence, Ohio

"How to Launch a New Product or Service
 Offering from Your Security Company"

by Don Calderwood, Hawkeye Services

New products and services are offered by security companies with some frequency - some succeed, but some fail miserably (we're not talking about changing suppliers of a PIR, but a significant new offering of some magnitude). So how do you do it effectively? With the highest chances of success? How do you create conditions that will lead to your desired outcome? Are there unique aspects and considerations because this is a security business? Are there "traps" and "pitfalls" that are best avoided? Come and explore, examine the issues, and see what you can do to do your best to ensure your success, whatever the venture...at root, it's all about communication.

Home  |  Experience-Background  |  Services - Samples  |  Working together... |  CLIENT Resources |  Inquiries

WHERE YOU ARE:   Security Industry Services

MAIN Website

  • Writer
  • Copywriter
  • Editor
  • Designer 
  • Websites A- Z


(logo) Hawkeye Services, copywriters, editors,  graphic designers, marketing support, logos, brochures, newsletters, advertising, websites,  Ohio
Professional Copywriter, Producer, Designer
Website Service Provider
 ~ Marketing & Support Services ~
 

Don Calderwood

TEL:  440-352-0393
FAX:  440-352-0395

EMAIL

Site review:
September 01, 2010
 


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